As a time-strapped entrepreneur, you probably feel like you're running in a million different directions. With podcasts, you can listen to volumes of inspiration and advice in bite-sized segments from those who have battled through the same challenges you now face. Better still, these podcasts can go anywhere; from the car to the gym to the airport and everywhere in between.
Interviews of established as well as emerging entrepreneurs is a popular format that can give up-and-comers and veterans alike a new perspective on business success. It also lets you see how and how your own entrepreneurial idols may have stumbled along the way.
Here's a look at 6 podcasts that focus on entrepreneurship, along with a recent example and takeaway from each one.
Typical Topics: Success stories, personal growth, monetization strategies, business trends
John Lee Dumas posts interviews with successful entrepreneurs seven days a week. Since launching EntrepreneurOnFire in December 2012, Dumas has interviewed hotshots including Barbara Corcoran, Tim Ferriss, Seth Godin and Gary Vaynerchuk, discussing how they got started, favorite books and quotes and more. In addition to his A-list guests, Dumas speaks candidly about his own entrepreneurial journey launching and monetizing the EntrepreneurOnFire brand. He posts monthly income reports on the websites and it's not unusual for the company to net over $200,000 per month!
A recent podcast featured Josh Pigford, creator of Baremetrics, a SaaS analytics service for Stripe, discussing the importance of focus. Pigford cautioned other entrepreneurs about "pushing pixels around" trying to perfect the product before launching it and proving the market.
Typical Topics: Networking strategies, success stories, setbacks
In her weekly podcast, entrepreneur business coach Ali Brown dishes about balancing a business with motherhood, dealing with naysayers, landing investors, knowing when to walk away and more with guests like Liza Oz, Taryn Rose and Pam Slim. In between interviewing successful women entrepreneurs, Ali occasionally records solo episodes drawn from her own wisdom on networking, risk-taking and other topics.
Earlier this year, Brown interviewed Taryn Rose, an orthopedic surgeon turned shoe designer, and the two discussed launching a fashion brand, the toll it took on Rose's personal life and the excitement of appearing on Oprah. Rose revealed how her naiveté at the beginning helped her succeed because she didn't know as much then about margins, return rates and other challenges she'd later face.
Typical Topics: Mentors, productivity, building trust
Part of Dave Ramsey's media empire, the EntreLeadership podcast is hosted by Ken Coleman and features interviews with business leaders including Mark Cuban, Seth Godin and Stephen Covey.
On a recent podcast, Charles Duhigg, New York Times business reporter and author of "The Power of Habit," discussed how brands predict and manipulate customers' habits. He brought up the story of how Target used customer data to learn that a teenage girl was pregnant before her father did.
On paper, offering targeted coupons to pregnant women seems like smart business. But in reality, it can creep people out. Duhigg suggests that companies shouldn't necessarily show customers everything they know about them. In Target's case, they began sending coupon books with baby products and other unrelated products to avoid a Big Brother vibe.
Typical Topics: Online marketing, outsourcing, wealth building
Business coach Jaime Tardy talks to million entrepreneurs including J.D. Roth, Nick Webb, Ivan Misner and Tucker Max about their successes, failures and everything in between, stressing that millionaires are also real people. Tardy defines an "eventual millionaire" as someone who builds a million-dollar business on their own terms, balancing long-term growth with other priorities like family and health.
Webinar specialist Steven Essa was a recent podcast guest who revealed his strategies for creating and selling webinars. He recommends that entrepreneurs create webinar content after selling the webinar to ensure that there's actually a market. For people who don't feel they have the marketable knowledge to create a webinar, he suggests setting up a webinar for someone else and splitting the profits.
Typical Topics: Balancing business and creativity, hiring the right people, communications strategies
Online entrepreneurs Corbette Barr, Chase Reeves and Caleb Wojcik answer listener questions around business topics like conversions, engagement, hiring and more. Using a variety of silly voices and accents, the trio tends to be a bit more off-the-cuff and casual than the other podcasts on this list.
On a recent podcast, the trio discussed the stigma of working for yourself and how to combat it. They pointed out that you don't necessarily have to work for yourself to have the flexible lifestyle because nowadays so many companies offer flexible hours and telecommuting. But for them, building your own business is also a chance to make an impact and open up other doors.
Typical Topics: Affiliate marketing, webinars, eBooks, and other revenue streams
The Smart Passive Income Podcast has been downloaded over 9 million times. In it, Infopreneur and in-demand speaker Pat Flynn explores online revenue strategies such as affiliate marketing, podcast sponsorships, webinars, ebooks, smartphone applications and more. In each podcast episode, Flynn interviews successful entrepreneurs about how they've created passive income streams using automation, outsourcing and content repurposing. Like Dumas, Flynn shares his own monthly income reports online.
In a recent podcast, he Flynn interviewed Gretchen and Jason of the Woodland Bakery Blog about how they've grown a blog and YouTube channel (with over 100,000 views) while working full-time jobs. Gretchen stressed the importance of creating a brand around a passion, rather than simply chasing the niche that you think will be profitable. They also attributed their success to her authenticity: the YouTube videos are unedited and Gretchen shares the less glamorous side of professional baking such as 100-degree heat.
Did I skip your favorite entrepreneurial podcast? Let the me know in the comments section below!
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