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Impact Radius

Attribution and Insight into Your Affiliate and Ad Spend

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Overview of Impact Radius

One platform. Multiple solutions.

Affiliate Solutions

Directly manage affiliates and strategic partners in-house.

Tag Management

Flexible tag management without IT involvement.

Tracking & Attribution

Track and attribute all media channels precisely.

Mobile Solutions

Tracking and attribution for mobile web and apps.

Technology designed with you in mind.

Impact Radius is the world’s most complete tracking platform. Use one set of metrics to slice and dice media performance.

Impact Radius lets marketers manage tags without IT involvement. And asynchronous tag loading improves page load times by up to 60%.

Impact Radius lets you track and attribute all media across all channels on a centralized hub. Look beyond last click to see the entire consumer journey.

Eliminate costly network fees and easily create a successful, in-house affiliate program with Impact Radius.

Easily onboard and manage strategic partners in-house with Impact Radius. Automate contracting, tracking, reporting, and payments, while deepening fit.

Impact Radius provides affiliate management and media tracking technology optimized for the agency environment.

Impact Radius provides superior technology and direct access to advertisers. Earn up to 17% higher revenue on the same traffic.

Unique Features of Impact Radius


Have full control over your promotions. Track all direct and network partnerships, paid search, re-marketing, and display initiatives through a single, integrated platform.


Grow bookings by marketing across all media channels, with limited media-expenditure risk (compensate affiliates ONLY on paid stays).

Subscription Commerce

Track all your customer acquisition channels —such as paid search, display, retargeting, email and affiliate—on a centralized hub.

Financial Services

Onboard new lead sources with our electronic contract, evaluate lead-quality with limited test buys, and then optimize accordingly.

Lead Generation

The purpose-built lead generation platform. Onboard partners quickly with our electronic contract and pay them with our financial clearinghouse.

Cost-per-Acquisition (CPA) Network

CPA Networks also benefit from our integrated marketing platform. Onboard partners easily with our electronic contracting module and pay them through our financial clearinghouse.

Agency Console

The ultimate command center. Manage, traffic and report on all campaigns from a single, cost-effective dashboard. Includes white labeled client portal.

Direct Partner Management

Eliminates network transaction fees and streamlines workflows associated with managing and paying performance partners.

Media Tracking

Accurate and reliable media tracking, across all channels and devices. Gain a comprehensive view of client campaign performance, including cost and revenue.

Features checked in Impact Radius

  • Ad Tracking
  • Affiliate Link Management
  • Affiliate Management
  • Affiliate Portal
  • Analytics and Reporting
  • Bid Management
  • Conversion Tracking
  • Email Marketing
  • Multiple Campaign Support
  • Referral Source Tracking
  • Segment by Search Engine
  • Shopping Cart Integration

See how Impact Radius works

Specifications for Impact Radius



Operating Systems