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Google Analytics

Free web analytics for your site. Turn data into action.

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Overview of Google Analytics

Know your audience

No two people think exactly alike. Google Analytics helps you analyze visitor traffic and paint a complete picture of your audience and their needs, wherever they are along the path to purchase.

Trace your customers' paths

Where customers are can be as critical as who they are. Tools like Traffic Sources and Visitor Flow help you track the routes people take to reach you, and the devices they use to get there, so you can meet them where they are and improve the visitor experience.

Unique Features of Google Analytics

  • Integrates with everything
  • SEO Tools
  • Content Experiments
  • User Segmentation
  • Real-time Reporting
  • User Permissions
  • API access
  • Multi-Channel Funnels
  • Many, many more.

Features checked in Google Analytics

  • API Access
  • Audience Segmentation
  • Campaign Analysis
  • Data Querying
  • Data Warehousing
  • Demographics Analysis
  • Event Tracking
  • Funnel Analytics
  • Multiple Source Integration
  • Real-Time Monitoring
  • Site Speed Monitoring
  • Web Data Extraction

See how Google Analytics works

Specifications for Google Analytics



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