Crystal is the biggest improvement to email since spell-check.
It tells you the best way to communicate with any prospect, customer, or coworker based on their unique personality.
What's the difference between a bad communicator and a good one? Empathy.
Crystal creates unique personality profiles for every person with an online presence, preparing you to speak or write in someone else's natural communication style.
When you write an email, Crystal tells you the words, phrases, style, and tone you should use to reach the recipient in the way that they like to communicate, rather than your own.
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