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Connecting innovative consumer and retail companies with accredited investors.

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Overview of CircleUp

For years, we saw passionate consumer entrepreneurs struggle to find the support they need to grow their brand—to hire more employees, produce more product, and share their dream with more consumers. 

Consumer companies were often forced to reach out to friends and family—a long and often awkward process. At the same time, we saw investors that were passionate about these innovative consumer product and retail companies, but didn't know how to get in touch with the entrepreneurs. 

We created CircleUp to make this process more efficient.

Unique Features of CircleUp

  • Control who has access to your round
  • Connect with experienced consumer and retail investors
  • Accelerate fundraising, saving months of your time
  • Access our partners: General Mills, P&G, and SPINs
  • Leverage our experienced team

Features checked in CircleUp

  • Accredited Investors
  • All-or-Nothing Funding
  • Campaign Analytics
  • Contact Management
  • Fund Products
  • Fund a Business Idea
  • Intellectual Property Protection
  • Marketing Tools
  • Offer Backer Rewards
  • Offer Equity Stake
  • Partial Funding
  • Reward Fulfillment Management

See how CircleUp works

Specifications for CircleUp



Operating Systems